Travelie Illustrator + Visual Designer

Role: Illustration, Web Animation, and Brand Color Strategy

Travelie was a startup travel-fare website, and I was brought on to create spot illustrations and web animations across their site and mobile experience. Working on the project, I saw an opportunity the existing palette wasn't capturing: travel should feel exciting, not just functional. I proposed expanding their brand colors to bring more energy to the site, a direction built to stimulate wanderlust rather than just support the UI.

I illustrated and animated across web and mobile, and helped evolve the color system so the visual energy of the brand matched the feeling of travel.

Designed and developed in Procreate, Adobe Photoshop and AfterEffects.